02 Dec 2013
Azteca - one of Mexico's leading broadcasters - produces some of that country's most popular soap operas, known as telenovelas. To help satisfy growing worldwide demand, Azteca recently rolled out a fast-paced, all-digital video workflow based on Apple's Final Cut Pro X. Because of the large number of shows produced, editors ingest huge amounts of footage and must make fast turnarounds - and Final Cut Pro X makes the workflow quicker and more efficient. Encouraged by the rollout, Azteca is looking to take Final Cut Pro X beyond telenovela production and into other divisions. "We're a really big corporation," says Azteca's Rubén Centineo. "So we're looking to establish an all-digital workflow that other groups can use as well. And the products that Apple is offering today are the products we need to get there."
02 Dec 2013 11:42pm GMT
22 Nov 2013
After an almost decade-long absence, world-class speedskater Bridie Farrell is preparing for a comeback, and iPad is helping her in a big way. Farrell's coaches are using iPad and the Dartfish Express app for in-depth video analysis of her performance. They evaluate her form, aerodynamics, and body language, and provide frame-by-frame feedback. iPad also simplifies the video recording process. "We'd have to lug around a laptop and camcorders, and so many wires and connections," says trainer Robyn Mason. "With iPad, you don't need to worry about any of that. It's so much easier, so much more accessible."
22 Nov 2013 5:40pm GMT
In a new video, Bloomberg.com reports that Apple has teamed up with Sportstec, a software program that provides quick edits of basketball game footage on an iOS device. The program lets players and coaches, who are provided with iPads, look at footage during a game or during halftime and make adjustments. "You can literally break down every single possession, who shot the ball, where on the floor, what was the result of the play," says Sportstec vice president Anwar McQueen. Sportstec, whose program works exclusively on iOS devices, partners with 28 of the 30 NBA teams as well as many NCAA teams and the Olympic basketball teams.
22 Nov 2013 1:12am GMT