22 Mar 2019

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

How call tracking is becoming ‘conversational intelligence’

Marketers have really only scratched the surface of what call analytics can do.

Please visit Search Engine Land for the full article.

22 Mar 2019 8:58am GMT

21 Mar 2019

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Amazon to introduce video ads in mobile-app search results — report

The buy reportedly requires a minimum $35,000 budget.

Please visit Search Engine Land for the full article.

21 Mar 2019 4:48pm GMT

Survey finds Google Home users do more, have ‘far higher’ satisfaction than Alexa owners

Alexa devices dominate, but higher Google Home NPS scores suggest it will have better word of mouth and could gain market share.

Please visit Search Engine Land for the full article.

21 Mar 2019 2:35pm GMT

Google’s neural matching versus RankBrain: How Google uses each in search

Neural matching helps Google better relate words to searches, while RankBrain helps Google better relate pages to concepts.

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21 Mar 2019 1:04pm GMT

Let Customer Reviews Drive Your Conversions

Live Webinar: Thursday, April 4, at 1:00 PM ET (10:00 AM PT)

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21 Mar 2019 12:42pm GMT

Google’s March 2019 core quality update: Stories of recovery

Here's an early look at a nutrition, small e-commerce and larger informational site after the March update. Each made changes based on clues from Google's Quality Raters' Guidelines; all saw gains in traffic after the update.

Please visit Search Engine Land for the full article.

21 Mar 2019 12:03pm GMT

Google launches News Initiative subscriptions lab for publishers

The company also announced new fact-checking tools and other efforts to stop the spread of 'misinformation.'

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21 Mar 2019 10:51am GMT

Patent suggests how CTR, time on page could be used in search rankings (if Google did that sort of thing)

But no, this doesn't confirm Google is using engagement metrics in rankings.

Please visit Search Engine Land for the full article.

21 Mar 2019 10:45am GMT

Google hasn’t supported rel=next/prev for a while (thanks for telling us)

The company feels that people are building great sites without the markup.

Please visit Search Engine Land for the full article.

21 Mar 2019 9:32am GMT

Bing upgrades text-to-speech, expands intelligent answers, improves visual search

Check out the latest upgrades made to Bing around voice, image and answer search.

Please visit Search Engine Land for the full article.

21 Mar 2019 8:47am GMT

What do the symbols mean in Google’s Map Pack and Local Finder?

Over the past couple of years, Google has been consistently expanding upon its functionality for extracting information and displaying in local search results. Here are four features and how they operate.

Please visit Search Engine Land for the full article.

21 Mar 2019 8:00am GMT

20 Mar 2019

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

LinkedIn taps Bing search data for interest targeting

Advertisers can reach audiences based on business-oriented content they've engaged with on Bing.

Please visit Search Engine Land for the full article.

20 Mar 2019 3:10pm GMT

Teikametrics adds hourly bidding optimization for Amazon advertising

The solution in the Teikametrics Flywheel platform optimizes bids automatically based on a combination of Amazon and seller data.

Please visit Search Engine Land for the full article.

20 Mar 2019 2:26pm GMT

See What’s New at SMX Advanced!

Say hello to the Insights Track! Plus, Overtime for extended discussions, clinics for your burning questions, and more…

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20 Mar 2019 11:50am GMT

Google Search Console adds new actions to sitemap report

Google is proving that it is continuing to port old features from the old Search Console to the new one.

Please visit Search Engine Land for the full article.

20 Mar 2019 10:06am GMT

Google fined another $1.7 billion by EU for ‘abusive’ AdSense publisher contracts

Google has now been fined a cumulative total of roughly $9.3 billion and there's one more potential case lurking.

Please visit Search Engine Land for the full article.

20 Mar 2019 9:58am GMT

11 Nov 2011

feedSearch Engine Watch - Latest

Google’s Timeline Search Option is History

As Google pushes fresh search results, a helpful Google search tool for historical searches quietly vanished earlier this month. Google has confirmed that Google's Timeline search option, which debuted in 2007, has been discontinued. By cl...

11 Nov 2011 9:35pm GMT

Google Releases Think Insights Trend & Research Hub for Marketers

Google has graduated Think Insights from beta. This tool now compiles real-time data from Google search and other platforms, combining those facts with additional studies, infographics, and more. Users can find the site at ThinkwithGoogle.com, a...

11 Nov 2011 8:45pm GMT

Google Snaps Up Katango, Social Contact Sorter Meant for Facebook

Google has just acquired startup Katango, makers of a Facebook friends list generating iPhone app released this July. Shortly after its debut, however, Katango's autogenerator faced serious competition from Facebook itself, as it rolled out ...

11 Nov 2011 7:35pm GMT

The +1 Button Comes to Google Image Search

The Google +1 button is continuing its march across Google properties. The latest recipient is Google Image Search, which now allows users to +1 directly from an image result and which promotes +1'd results to users who are connected to your accou...

11 Nov 2011 6:15pm GMT

Google Acquires Instant Search Startup Apture for Chrome

Google's latest acquisition - their 23rd of 2011 - may give them the ability to monetize every page on the Web. Sounds huge, doesn't it? It is. Apture founders Tristan Harris and Can Sar, along with their employees, will ...

11 Nov 2011 5:15pm GMT

Google & Other Search Engines Honor Veteran’s Day on 11/11/11

Today, on Veteran's Day in the U.S., Google, Bing, Ask.com, and Dogpile.com have posted special logos and pictures saluting military heroes. In addition to a Doodle, Google used the opportunity to tout tools geared toward helping veterans an...

11 Nov 2011 4:10pm GMT

Social Signals in PPC: Google’s +1 Feature is Getting Better

Back in September I wrote about Google's integration of social and search with the +1 button. In the time since, there has been plenty to discuss as advertisers learned more about this feature and began incorporating +1 buttons on landi...

11 Nov 2011 2:35pm GMT

Google Encrypted Search: 9 Key Points B2B Marketers Need to Know

Two weeks removed from Google's announcement making search secure , B2B marketers are still collecting their thoughts on where SEO strategy goes from here. While the search community has been immediately been vocal about this change, the gen...

11 Nov 2011 1:55pm GMT

3 Ways to Invigorate Your Analytics

Very few of us could live without analytics. The data informs (or should inform) nearly every decision we make as SEOs, but all too often we don't use the information effectively enough, or fail to take into account enough information to put us on...

11 Nov 2011 12:00pm GMT

Porn Comes to Google TV via Vivid App

Vivid Entertainment has launched a channel specifically for Google TV - the first official adult content channel designed to be streamed to television sets via Google TV. "Vivid for Google TV gives our fans a new way to enjoy Vivid movies in hig...

11 Nov 2011 4:30am GMT

10 Nov 2011

feedSearch Engine Watch - Latest

Adobe To Stop Developing Flash For Mobile

No doubt Apple will be glad Adobe, the owners of Flash technology, are no longer supporting development of the rich content platform for browsers on mobile devices. The company announced: Our future work with Flash on mobile devices will be fo...

10 Nov 2011 10:00pm GMT

New and Improved Bing for Mobile is All About HTML5

When released last April, Bing for iPad was a great app and went well beyond basic search. With the Magic Lasso update in July, it got even better. But it left phone users waiting in the wind. No more. Bing for Mobile has a long-awaited upd...

10 Nov 2011 9:00pm GMT

Google Launches Job Search Engine for Veterans

In support of President Obama's call to help returning U.S. veterans and right before Veteran's Day, Google is promoting a government project - a custom search engine for veteran jobs. The National Resource Directory (NRD) uses Google Custo...

10 Nov 2011 7:00pm GMT

Google & Bing Take 8 of 10 Best Web TV Commercial Spots in 2011

Google, a relatively new player in the TV commercial game, produced five of the top 10 most effective Web TV commercials in 2011, to date. Bing was no slouch, knocking out three of their own that made the list compiled by television advertising au...

10 Nov 2011 6:00pm GMT

The Digital Path to Social Media Success

How social media is being integrated with the whole of digital marketing is one of the greatest momentums we're now witnessing as marketers. A great example of this can be seen in Jermiah Owyang's presentation with Larry Drebes, unve...

10 Nov 2011 5:00pm GMT

Should Amazon Buy Yahoo?

With no CEO and rumors of a sale swirling around, Yahoo is once again in the business news for all of the wrong reasons. While Google and Microsoft have been touted as potential suitors alongside the option of selling the company's Asia...

10 Nov 2011 4:00pm GMT