17 Jan 2019

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Bing Ads will serve all Yahoo search ads in new Microsoft-Verizon Media deal

The extended partnership will make all Yahoo search inventory available through the Bing Ads platform. Bing Ads will continue to serve all AOL search inventory.

Please visit Search Engine Land for the full article.

17 Jan 2019 9:23am GMT

Get more conversions by deconstructing your PPC ads

Columnist Frederick Vallaeys shares a new Google Ads script that will reveal what parts of your ads are worth keeping and which to discard.

Please visit Search Engine Land for the full article.

17 Jan 2019 8:05am GMT

25 tools to streamline YouTube SEO optimization

Keyword research, tracking ranking positions and creating thumbnails are just some of the tools that can help optimize your YouTube videos.

Please visit Search Engine Land for the full article.

17 Jan 2019 8:00am GMT

Updated study: Links are still incredibly important for ranking in Google

Surprise, surprise - a Google ranking study shows links are still important for ranking.

Please visit Search Engine Land for the full article.

17 Jan 2019 7:07am GMT

16 Jan 2019

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

SearchCap: EU search results preview, Google URL inspection tool update & Bing Ads page feeds

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

16 Jan 2019 4:00pm GMT

Google ordered to submit search index to state sponsorship in Russia

Google has a 45 percent search market share in Russia, second only to Yandex.

Please visit Search Engine Land for the full article.

16 Jan 2019 1:56pm GMT

Demystifying Google’s guide to clicks, impressions and position in Google Search Console

Here are the answers to the most common questions asked about managing metrics in the Performance reporting in GSC.

Please visit Search Engine Land for the full article.

16 Jan 2019 12:49pm GMT

Bing Ads launches page feeds for easier Dynamic Search Ads management

Use page feeds to manage URL groupings for auto targets in DSA campaigns.

Please visit Search Engine Land for the full article.

16 Jan 2019 9:37am GMT

Google Search Console’s URL inspection tool adds HTTP response, page resources, JS logs and rendered screenshot

You must check out the upgraded Google URL inspection tool; it really gives you more detailed insights into your pages.

Please visit Search Engine Land for the full article.

16 Jan 2019 9:13am GMT

15 Jan 2019

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

EU copyright directive nearing final form as Google tests stripped-down news SERPs

Once the language is finalized, each member state will need to ratify the directive.

Please visit Search Engine Land for the full article.

15 Jan 2019 11:24pm GMT

SearchCap: Google Gmail ads, DuckDuckGp Apple Maps & Amazon ads

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

15 Jan 2019 4:00pm GMT

Amazon Sponsored Products ads now support dynamic bidding, bid adjustments

Advertisers can opt-into automated bidding and tailor bids for the search ads by page placement.

Please visit Search Engine Land for the full article.

15 Jan 2019 3:36pm GMT

DuckDuckGo map and address searches now powered by Apple Maps

The company had been using OpenStreetMap.

Please visit Search Engine Land for the full article.

15 Jan 2019 12:00pm GMT

A quick and dirty guide to winning with Gmail ads

In comparison with other ad placements, Gmail ads are less competitive and can help build brand awareness from within a potential customer's inbox.

Please visit Search Engine Land for the full article.

15 Jan 2019 11:43am GMT

14 Jan 2019

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Account-based marketing tools: What you need to know

What goes into a successful ABM strategy?

Please visit Search Engine Land for the full article.

14 Jan 2019 4:50pm GMT

SearchCap: Google blog comments & People also ask in Google

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.

Please visit Search Engine Land for the full article.

14 Jan 2019 4:00pm GMT

11 Nov 2011

feedSearch Engine Watch - Latest

Google’s Timeline Search Option is History

As Google pushes fresh search results, a helpful Google search tool for historical searches quietly vanished earlier this month. Google has confirmed that Google's Timeline search option, which debuted in 2007, has been discontinued. By cl...

11 Nov 2011 9:35pm GMT

Google Releases Think Insights Trend & Research Hub for Marketers

Google has graduated Think Insights from beta. This tool now compiles real-time data from Google search and other platforms, combining those facts with additional studies, infographics, and more. Users can find the site at ThinkwithGoogle.com, a...

11 Nov 2011 8:45pm GMT

Google Snaps Up Katango, Social Contact Sorter Meant for Facebook

Google has just acquired startup Katango, makers of a Facebook friends list generating iPhone app released this July. Shortly after its debut, however, Katango's autogenerator faced serious competition from Facebook itself, as it rolled out ...

11 Nov 2011 7:35pm GMT

The +1 Button Comes to Google Image Search

The Google +1 button is continuing its march across Google properties. The latest recipient is Google Image Search, which now allows users to +1 directly from an image result and which promotes +1'd results to users who are connected to your accou...

11 Nov 2011 6:15pm GMT

Google Acquires Instant Search Startup Apture for Chrome

Google's latest acquisition - their 23rd of 2011 - may give them the ability to monetize every page on the Web. Sounds huge, doesn't it? It is. Apture founders Tristan Harris and Can Sar, along with their employees, will ...

11 Nov 2011 5:15pm GMT

Google & Other Search Engines Honor Veteran’s Day on 11/11/11

Today, on Veteran's Day in the U.S., Google, Bing, Ask.com, and Dogpile.com have posted special logos and pictures saluting military heroes. In addition to a Doodle, Google used the opportunity to tout tools geared toward helping veterans an...

11 Nov 2011 4:10pm GMT

Social Signals in PPC: Google’s +1 Feature is Getting Better

Back in September I wrote about Google's integration of social and search with the +1 button. In the time since, there has been plenty to discuss as advertisers learned more about this feature and began incorporating +1 buttons on landi...

11 Nov 2011 2:35pm GMT

Google Encrypted Search: 9 Key Points B2B Marketers Need to Know

Two weeks removed from Google's announcement making search secure , B2B marketers are still collecting their thoughts on where SEO strategy goes from here. While the search community has been immediately been vocal about this change, the gen...

11 Nov 2011 1:55pm GMT

3 Ways to Invigorate Your Analytics

Very few of us could live without analytics. The data informs (or should inform) nearly every decision we make as SEOs, but all too often we don't use the information effectively enough, or fail to take into account enough information to put us on...

11 Nov 2011 12:00pm GMT

Porn Comes to Google TV via Vivid App

Vivid Entertainment has launched a channel specifically for Google TV - the first official adult content channel designed to be streamed to television sets via Google TV. "Vivid for Google TV gives our fans a new way to enjoy Vivid movies in hig...

11 Nov 2011 4:30am GMT

10 Nov 2011

feedSearch Engine Watch - Latest

Adobe To Stop Developing Flash For Mobile

No doubt Apple will be glad Adobe, the owners of Flash technology, are no longer supporting development of the rich content platform for browsers on mobile devices. The company announced: Our future work with Flash on mobile devices will be fo...

10 Nov 2011 10:00pm GMT

New and Improved Bing for Mobile is All About HTML5

When released last April, Bing for iPad was a great app and went well beyond basic search. With the Magic Lasso update in July, it got even better. But it left phone users waiting in the wind. No more. Bing for Mobile has a long-awaited upd...

10 Nov 2011 9:00pm GMT

Google Launches Job Search Engine for Veterans

In support of President Obama's call to help returning U.S. veterans and right before Veteran's Day, Google is promoting a government project - a custom search engine for veteran jobs. The National Resource Directory (NRD) uses Google Custo...

10 Nov 2011 7:00pm GMT

Google & Bing Take 8 of 10 Best Web TV Commercial Spots in 2011

Google, a relatively new player in the TV commercial game, produced five of the top 10 most effective Web TV commercials in 2011, to date. Bing was no slouch, knocking out three of their own that made the list compiled by television advertising au...

10 Nov 2011 6:00pm GMT

The Digital Path to Social Media Success

How social media is being integrated with the whole of digital marketing is one of the greatest momentums we're now witnessing as marketers. A great example of this can be seen in Jermiah Owyang's presentation with Larry Drebes, unve...

10 Nov 2011 5:00pm GMT

Should Amazon Buy Yahoo?

With no CEO and rumors of a sale swirling around, Yahoo is once again in the business news for all of the wrong reasons. While Google and Microsoft have been touted as potential suitors alongside the option of selling the company's Asia...

10 Nov 2011 4:00pm GMT