29 Oct 2020

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

CallRail’s Lead Center is a virtual phone system and contact center for SMBs

The platform builds on the company's call tracking and analytics capabilities.

Please visit Search Engine Land for the full article.

29 Oct 2020 3:42pm GMT

Google Ads Report Editor gets a new look

The Custom report builder will feel a bit more like Data Studio.

Please visit Search Engine Land for the full article.

29 Oct 2020 12:45pm GMT

Tripadvisor launches new listings, reputation and data products to help hotels and restaurants gain insights, boost visibility

Restaurants and hotels have been hit especially hard during COVID-19.

Please visit Search Engine Land for the full article.

29 Oct 2020 11:39am GMT

Could Google passage indexing be leveraging BERT?

How Google leverages BERT depends on the use of the term 'Passage Indexing' (although it's identified as a ranking update).

Please visit Search Engine Land for the full article.

29 Oct 2020 10:52am GMT

28 Oct 2020

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Does the Google antitrust case make an Apple search engine more likely?

The DOJ may cause Apple to accelerate plans for its own engine.

Please visit Search Engine Land for the full article.

28 Oct 2020 3:59pm GMT

Online holiday sales could reach $200 billion according to Adobe

Smartphones will drive the majority of online retail traffic and 42% of sales.

Please visit Search Engine Land for the full article.

28 Oct 2020 12:46pm GMT

Microsoft Clarity, the company’s tool for visualizing user experience, is out of beta

The tool provides site owners with visual heatmaps, session playbacks, filters and metrics to help them improve their user experience.

Please visit Search Engine Land for the full article.

28 Oct 2020 11:36am GMT

27 Oct 2020

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

What passage indexing and natural language processing mean for the future of SEO

Google's recent updates provide SEOs with more freedom to focus on users instead of bots.

Please visit Search Engine Land for the full article.

27 Oct 2020 10:29am GMT

26 Oct 2020

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Holiday 2020 is do or die for many SMBs

Small businesses need to focus their marketing on key consumer sites, especially Google, for survival into 2021.

Please visit Search Engine Land for the full article.

26 Oct 2020 11:32am GMT

Live, hands-on search marketing workshops… only at SMX

Learn something new, connect with fellow marketers, and get your specific search marketing questions answered!

Please visit Search Engine Land for the full article.

26 Oct 2020 11:00am GMT

Video: Mike Blumenthal on review attribution in local search

Reviews can be used for a way to speak to your customers and as a competitive intelligence tool.

Please visit Search Engine Land for the full article.

26 Oct 2020 8:38am GMT

23 Oct 2020

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

Marsbot is Foursquare for AirPods

Its augmented reality for your ears.

Please visit Search Engine Land for the full article.

23 Oct 2020 2:46pm GMT

Google Ads turns 20: The most important trends and changes of the past 5 years

Looking back, we can see where the biggest trends in search (and beyond) are heading.

Please visit Search Engine Land for the full article.

23 Oct 2020 1:55pm GMT

Women In Tech SEO founder Areej AbuAli wins Search Engine Land Award for Advancing Diversity and Inclusion in Search Marketing

Recognized for her leadership in creating a support network for women and advocating for women's voices in the search industry.

Please visit Search Engine Land for the full article.

23 Oct 2020 11:57am GMT

22 Oct 2020

feedSearch Engine Land: News & Info About SEO, PPC, SEM, Search Engines & Search Marketing

With an eye toward deal-seekers, Google releases promotions, pricing updates for both advertisers and users this holiday season

Pricing and promotions in Google Shopping could be more important than ever this year.

Please visit Search Engine Land for the full article.

22 Oct 2020 9:07am GMT

Google moves one step closer to ads that can deliver personalization and privacy

Individualized targeting is replaced by group targeting using an algorithm to assign people to interest-based cohorts.

Please visit Search Engine Land for the full article.

22 Oct 2020 5:46am GMT

11 Nov 2011

feedSearch Engine Watch - Latest

Google’s Timeline Search Option is History

As Google pushes fresh search results, a helpful Google search tool for historical searches quietly vanished earlier this month. Google has confirmed that Google's Timeline search option, which debuted in 2007, has been discontinued. By cl...

11 Nov 2011 9:35pm GMT

Google Releases Think Insights Trend & Research Hub for Marketers

Google has graduated Think Insights from beta. This tool now compiles real-time data from Google search and other platforms, combining those facts with additional studies, infographics, and more. Users can find the site at ThinkwithGoogle.com, a...

11 Nov 2011 8:45pm GMT

Google Snaps Up Katango, Social Contact Sorter Meant for Facebook

Google has just acquired startup Katango, makers of a Facebook friends list generating iPhone app released this July. Shortly after its debut, however, Katango's autogenerator faced serious competition from Facebook itself, as it rolled out ...

11 Nov 2011 7:35pm GMT

The +1 Button Comes to Google Image Search

The Google +1 button is continuing its march across Google properties. The latest recipient is Google Image Search, which now allows users to +1 directly from an image result and which promotes +1'd results to users who are connected to your accou...

11 Nov 2011 6:15pm GMT

Google Acquires Instant Search Startup Apture for Chrome

Google's latest acquisition - their 23rd of 2011 - may give them the ability to monetize every page on the Web. Sounds huge, doesn't it? It is. Apture founders Tristan Harris and Can Sar, along with their employees, will ...

11 Nov 2011 5:15pm GMT

Google & Other Search Engines Honor Veteran’s Day on 11/11/11

Today, on Veteran's Day in the U.S., Google, Bing, Ask.com, and Dogpile.com have posted special logos and pictures saluting military heroes. In addition to a Doodle, Google used the opportunity to tout tools geared toward helping veterans an...

11 Nov 2011 4:10pm GMT

Social Signals in PPC: Google’s +1 Feature is Getting Better

Back in September I wrote about Google's integration of social and search with the +1 button. In the time since, there has been plenty to discuss as advertisers learned more about this feature and began incorporating +1 buttons on landi...

11 Nov 2011 2:35pm GMT

Google Encrypted Search: 9 Key Points B2B Marketers Need to Know

Two weeks removed from Google's announcement making search secure , B2B marketers are still collecting their thoughts on where SEO strategy goes from here. While the search community has been immediately been vocal about this change, the gen...

11 Nov 2011 1:55pm GMT

3 Ways to Invigorate Your Analytics

Very few of us could live without analytics. The data informs (or should inform) nearly every decision we make as SEOs, but all too often we don't use the information effectively enough, or fail to take into account enough information to put us on...

11 Nov 2011 12:00pm GMT

Porn Comes to Google TV via Vivid App

Vivid Entertainment has launched a channel specifically for Google TV - the first official adult content channel designed to be streamed to television sets via Google TV. "Vivid for Google TV gives our fans a new way to enjoy Vivid movies in hig...

11 Nov 2011 4:30am GMT

10 Nov 2011

feedSearch Engine Watch - Latest

Adobe To Stop Developing Flash For Mobile

No doubt Apple will be glad Adobe, the owners of Flash technology, are no longer supporting development of the rich content platform for browsers on mobile devices. The company announced: Our future work with Flash on mobile devices will be fo...

10 Nov 2011 10:00pm GMT

New and Improved Bing for Mobile is All About HTML5

When released last April, Bing for iPad was a great app and went well beyond basic search. With the Magic Lasso update in July, it got even better. But it left phone users waiting in the wind. No more. Bing for Mobile has a long-awaited upd...

10 Nov 2011 9:00pm GMT

Google Launches Job Search Engine for Veterans

In support of President Obama's call to help returning U.S. veterans and right before Veteran's Day, Google is promoting a government project - a custom search engine for veteran jobs. The National Resource Directory (NRD) uses Google Custo...

10 Nov 2011 7:00pm GMT

Google & Bing Take 8 of 10 Best Web TV Commercial Spots in 2011

Google, a relatively new player in the TV commercial game, produced five of the top 10 most effective Web TV commercials in 2011, to date. Bing was no slouch, knocking out three of their own that made the list compiled by television advertising au...

10 Nov 2011 6:00pm GMT

The Digital Path to Social Media Success

How social media is being integrated with the whole of digital marketing is one of the greatest momentums we're now witnessing as marketers. A great example of this can be seen in Jermiah Owyang's presentation with Larry Drebes, unve...

10 Nov 2011 5:00pm GMT

Should Amazon Buy Yahoo?

With no CEO and rumors of a sale swirling around, Yahoo is once again in the business news for all of the wrong reasons. While Google and Microsoft have been touted as potential suitors alongside the option of selling the company's Asia...

10 Nov 2011 4:00pm GMT